PUBLIC LOVE TO THE HAMBURGER GENERATION!
“Creativity Undefined spoke with Jamil – one half of the dynamic duo – about the podcast, how the pandemic has affected them, and what’s in store for the future.
How did all this start?
It all started when Isra began listening to podcasts in 2016…”
“In the UAE, podcasters have used the freedom of the format to create original content that resonates with different audiences. Some of these podcasts include Hamburger Generation (cultural topics from Westernised Arab youth)”
“This light-hearted comedy series tells the tales of Arabs living as second generation expats and immigrants through very real, bite-sized stories. The name ‘hamburger generation’ embraces the term Arab parents use to refer to Westernised Arab youth”
“The podcast industry is growing in the Middle East. While there are no definitive statistics for the region, positive trends in podcast-listening habits have been noted. For example, a study released in August by Markettiers Mena revealed there were 1.3 million regular podcast listeners in the UAE and it noted the medium’s popularity was increasing more here than in other markets.
Here are six podcasts or podcast networks from the region – which broadcast programmes in Arabic, English and even “Arablish” – worth tuning in to.“
“Lighthearted story-telling at its best, Jamil Adas & Isra Abu Zayed cover everything from Reiki to backpacking in Cambodia.”
“‘Most of the content from the Middle East touches on political, religious or business issues – they continue – which is fine, but it is not what we were looking for.’ Jamil and Isra wanted a light, fun show where they could hear the everyday stories of Middle Eastern expats, like them.”